Hasib K. McNealy
Co-Founder/Chief Executive Officer

Hasib McNealy is a visionary in every sense of the word. He has created groundbreaking music for the recording industry, TV, film, radio and commercials for some of the world's biggest brands – as a songwriter, producer, arranger and performer. His passion, enthusiasm and excitement for what he does is infectious, so don't be surprised if he rubs off on you – in a good way.


Hasib McNealy has been perfecting the art of radio and TV production since his early youth in New York City. Reaping the benefits of mentorship of industry veterans, such as pioneers like Bernie Drayton, among many other noted advertising and music execs, Hasib was recognized as a prodigy in the music industry.

Determined to demonstrate his own multi-disciplined talents –  including writing, producing, and rapping; he found the perfect platform to express his boundless creativity in the world of advertising. 

Conceiving the ideas and copy for, producing, and/or often starring in numerous television and radio commercials, he has created major advertising campaigns for brands such as; AT&T, Pepsi, Budweiser, Colt 45, Minute Maid, and McDonald’s – just to name a few.

His acclaimed work on Reese's Puffs Cereal resulted in work that drove nearly a decade's run on broadcast television and the internet, a campaign that was so influential, it generated unprecedented double-digit growth as part of the most successful advertising campaign in the brand's history.

Hasib also launched his own independent music label representing a number of renowned artists. Today, Hasib can still be heard across the nation's airwaves from Z100 and Power 105's The Breakfast Club.